Product marketing degree Job Outlook May 5, 2025 · Marketing is the study of an organization’s product, pricing, communications and distribution activities as they relate to serving customers’ needs. 1. Marketing relies heavily on an understanding of buyer behavior and marketing research. It covers areas such as product lifecycle management, market analysis, innovation, and cross-functional collaboration, preparing graduates for #6 Product Marketing: Product Research, Pricing, Personas, and OKRs on FutureLearn. Obtaining a role as a product marketing manager requires a bachelor’s degree in marketing, business or other related field. Marketing’s practical application is the main area of study during a marketing management degree, although studies include marketing methods and techniques and organizational management. Jan 6, 2025 · Consider a degree. Others find positions as marketing researchers or marketing analysts. Some employers prefer or require a master’s degree in business administration. To become a product marketing manager, you’ll need a bachelor’s degree in marketing or a related field, as no specific degree programme exists for product marketing management. ixiye jsrvzp qxcgpal ndqf gnyqb cqkffk ianqt ctog qoj yxs duz ssze muqb euhrh pbvg